We helped a global automotive brand to test a series of alternative membership propositions across five markets. We used a monadic approach combined with tech enhanced diagnostics to provide robust and insightful data on which propositions and benefits best delivered the outcomes sought.

We helped a dentistry EdTech brand to understand the barriers and drivers to app subscriptions. We set-up a qualitative trial community to replicate and explore user journeys, product and UX and then combined this with a robust survey of dentistry students to explore commercial strategies.

We helped a London-based eBike sharing scheme understand how its brand was performing vs competitors within the London market. A robust representative survey provided insights into brand awareness, consideration, relative strengths and future marketing propositions.

Working with a leading IPTV software platform across several projects: to understand product-market fit, define target audiences, track user experience, uncover feature opportunities and trial new releases.

Supported a leading supplier of smart home products in the development of their sales and marketing strategy, by delivering fresh insight into how, when and why users interact with their smart home devices

Supported a leading online retailer and digital services company with the roll-out of a kids focused tablet across Europe. This included understanding the needs of users and the barriers to adoption amongst parents.

Helped the commercial arm of a national broadcaster to understand market fit, user needs & content preferences for its linear and non-linear services in the Middle East & North Africa.

We helped a European photography software brand to better understand their market and brand performance. A robust survey of photographers in the UK and US combined with a customer survey provided the foundation to benchmark awareness, sentiment, drivers and barriers of use.

A long-standing partnership with an ISP over the course of a decade, helping support strategic decision-making across product, pricing and user experience.

Supported a large video games publisher in Europe with their ambition to make their key brand more accessible to a female audience. We utilised digital research tools to bring them closer to the lives and needs of female gamers.

We designed and delivered a mixed-methods programme of research, including surveys, diaries and interviews, to evaluate the performance and readiness for launch for an Internet Service Providers TV & Video app.

We have worked with several national print news brands to help them shape their digital strategy, launch membership or subscription tiers and reduce reliance on ad funding for digital content

We partnered with one of the UK’s largest automotive groups to help them launch a new digital-first brand with research to map needs, shape the proposition and refine the experience

Worked with a global insurer to understand the market fit for an end-user cyber insurance product as well as help establish what the optimum feature mix, price and positioning should be to maximise appeal

Worked with a betting and gaming company to ensure a pre-existing segmentation was actionable, developing a set of empathy-building personas that bring the needs and pain points of their audience to life.

Ahead of planned investment in a digital FS brand, we provided a fund management firm with critical insight into the performance of the service from a user perspective. Highlighting how needs were currently met and how the service needed to evolve to retain engagement

We worked with a technology licencing firm who wanted to harness the opportunity presented by the rise in interest in sustainable fashion. And create a clear user needs led business case to present to partners and investors

Set-up and managed a pan-European website experience tracking study for a leading mobile telco. Including thousands of survey responses, KPI dashboards and consultative reporting

Worked with a leading online European travel brand to deliver regular insight into the booker experience, market journeys, product development and UX decisions

As part of a wider CX programme we worked with the UK’s leading smart home brand to run user testing on new hardware while in trial or post launch to help refine & improve experiences

A series of in-person usability sessions, including eye-tracking, to help a leading UK mobile network to optimise the effectiveness of its homepage for both existing and potential customer journeys

Helped the UK’s leading free to air TV platform understand user needs via market segmentation and improve user outcomes via hardware trials

We worked with one of the UK’s largest commercial broadcasters to establish a CX programme for its VoD platform. We provided continuous measurement and diagnostics to support experience improvement as the platform was relaunched

Set-up and delivered a programme of quant and qual trial research for a new Internet TV platform, spanning all stages of the alpha and beta trials including sign-up, delivery, set-up, billing, in-life usage and content viewing

We conducted a segmentation for a leading credit reference agency to identify market opportunity and support product development with data driven needs-based archetypes

Designed and managed a programme of customer satisfaction research for a broadband and telephony service provider in the UK. Regularly customer surveys were supplemented with case studies to target specific journeys and pain points.

We were commissioned by one of the UK’s most widely read news sources to co-create with users what an app-based membership proposition should look like. We used digital platforms to test concepts and capture generative feedback

A mixed-methods project, including research community, surveys and interviews to help establish what the correct positioning should be for a new SVoD service. Helped to identify how to take the service to market with a focus on the needs of UK audiences.